In August 2016, The International Spa Association (ISPA) published its latest consumer snapshot on the soon-to-be largest demographic of spa-goers—millennials. In it, over half (56%) of millennials surveyed noted that they have visited a spa in the last 12 months.The consumer shapshot (Volume VII), which was produced by PricewaterhouseCoopers (PwC), is a robust resource for understanding this generation, but we have condensed it into the eight main takeaways as listed below.
Source : Skin Inc.